The Sendlane integration now automatically updates customer profile properties with detailed subscription information whenever events occur. We added property syncing that sends data like number of active subscriptions, canceled subscriptions, failed subscriptions, paused subscriptions, and prepaid subscriptions to Sendlane. This is for brands using Sendlane for email marketing who want to segment and personalize based on subscription status. Every time a subscription event happens, Sendlane gets updated customer data. Better email segmentation, more targeted campaigns, and richer subscriber profiles.
